Bloomsburg, Pennsylvania's WHLM (W Harry L. Magee) started broadcasting at 550 AM in 1955 and at 106.5 FM less than a year later. In the late 1990s WHLM FM was sold while the AM half turned in their license and went silent. The WHLM call letters resurfaced in 2001 under new ownership and now broadcasts at 930 AM with News/Talk, Oldies and Philadelphia Phillies baseball.
The WHLM-FM callsign returned in 2006, on 103.5 FM in Berwick, PA, and carries a Classic Rock format. WHLM-FM is owned by by Columbia Broadcasting Company, which also owns WHLM-AM.
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