WSBF

88.1 FM WSBF is a student-run radio station broadcasting from the campus of Clemson University in Clemson, South Carolina.  They went on the air in May, 1958 with call letters reflecting the three student founders (W) Suggs, Bolick and Fair.  I first noticed the station "mascot" of a woman with a wide-brimmed hat and off-the-shoulder dress when she appeared on a sticker I received from them in the mid-1980s.  "The Lady" has actually been around since 1977 when an architecture student won a logo drawing contest (as well as a pony keg of beer.)