WSSV

WSSV (Wonderful South Side Virginia) was an R&B station beginning in the 1940s and lasting through the 1960s.  In the 1970s they were a Top-40 outlet and the first half of the 1980s saw an Adult Contemporary format.  Later on they tried Urban AC and Black Gospel.  It's unclear which format was in play at the time this sticker was current.  WSSV was licensed to Petersburg, Virginia.  1240 AM is currently News/Talk WTPS "The People's Station."

EDIT:  I don't normally include items that aren't in my collection but this WSSV turkey shirt is too good not to share. 

As of this edit (December 2020) the shirt is for sale here.  Thank you Sara for sending me the picture!