2-Ten FM began in Berkshire, England in 1976 as Radio 210 ("two-one-oh") at 210 meters mediumwave (1431 AM) and 97.0 FM. They started broadcasting at 102.9 FM in 1987. In 1993 Radio 210 became known as 2-Ten FM and in 2009 was rebranded as Heart Radio. Here's an over-the-top clip from a sticker campaign which would inspire almost anyone to slap one on their vehicle.
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