SWF

The television and radio operation Südwestfunk (Southwest Broadcasting Corporation) existed from 1946 until 1998 in the German states of Rheinland-Palatinate and Baden Württemberg.  SWF3 was the pop music radio station of the public broadcasting outlet and went on the air in January, 1975.  The station's mascot was the Black Forest moose.  SWF eventually merged with another broadcasting entity Süddeutscher Rundfunk (SDR) to form the current Südwestrundfunk (SWR).