A daily look into one of the world's largest collections of radio station bumper stickers and memorabilia.
Tuesday, August 2, 2016
WECK
1230 AM WECK is an Adult Standards station licensed to the Buffalo, New York suburb of Cheektowaga. These stickers date to around 1980 when they carried a very short-lived AC/Oldies hybrid format (along with a fantastic "The Roll That Rocks" slogan given the meaning of their call letters).
The WECK call letters are named after a kümmelweck roll which is a crusty bun topped with kosher salt and caraway seeds. Kümmelweck is an essential part of a staple of Buffalo cuisine, the Beef on Weck sandwich. Thinly sliced, rare roast beef piled on a salty bun dipped in au jus and maybe a little horseradish. Mmmmmmmmm....brings back good memories of living in western New York as a kid.
Some useless trivia: The national restaurant chain Buffalo Wild Wings was originally named Buffalo Wild Wings & Weck aka BW3.
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