The 1330 AM frequency in Los Angeles, California is one of the oldest in the United States having gone on the air in March, 1922. For decades they played Spanish-language music before focusing on a Regional Mexican format in the 1990s as "La Mexicana." In 2004 they dropped music and became affiliated with ESPN Deportes, airing Spanish-language sports talk as well as Los Angeles Lakers games en espaƱol. KWKW is currently all-Sports "Tu Liga Radio".
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