Drove 8 hours to my grandma's house to celebrate her 90th birthday today. Just as we pulled onto the Pennsylvania Turnpike we came up on an ancient, rusted-out Ford pickup with this sticker on the tailgate:
The truck must have been at least 25 years old and it also had a Pittsburgh Penguins WDVE static sticker on the back window.
WDVE is a heritage Rock station from Pittsburgh, Pennsylvania. The call letters are derived from "DoVE," a nod to the late 60s/early 70s "peace & love" hippie era when the station stopped simulcasting their sister station (KQV) and switched to Album Rock. They started out using an automated AOR service called "Love" which was delivered via tape. In 1970 they began using live DJs for their free-form Album Rock format. Currently WDVE would be considered a Classic Rock station.