WKLS

 

96.1 FM WKLS was on the air in Atlanta, Georgia from 1961 to 2012.  Their call letters reflected the last names of the partners of Kenco Broadcasters, an early owner of the station (W Don Kennedy, James Lathom and Arthur Swan.)  Early formats included Easy Listening and MOR but the station is most remembered for their longtime Rock format which began in 1974.  After a 32 year run as "96 Rock" WKLS switched to an Active Rock format as "Project 96-1" in 2006.  In 2012 they flipped to Top-40 as "Power 96-1" and changed call letters to WWPW to match their new branding.